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Keller Williams Realty, About

Founded in 1983, Keller Williams Realty has come to be the largest international real estate franchise in the World, with over 180,000 associates.

Case study: New Website

Client: Keller Williams, Brokerage / 2018-2019


“We were looking for a true lead generating website  to help our agents generate high-quality leads with less input and sell more properties faster.

Transitioning to the new website was a breeze. It came with full-on training and ongoing support to all our agents and admins”.

We chose a custom website from Vision37 because it allowed us to accomplish the very goal we were looking to achieve. Our partnership with Vision37™ proved to be a very productive one.

– Michael H.

Overview

When we started working with Keller Williams, the brokerage website had a weak online presence and did not support flexible online lead generation strategies.

Their old website allowed unnecessary traffic bounce and lack of flexibility to support quick and effective creation of new content, blogs, custom landing pages, application forms, and numerous marketing funnels.

The Challenge

At any given moment the company creates a multitude of organic content and paid Ads, and therefore, needed a website which will support agents publish new property listings,  create blog posts, design landing pages, lead generation forms and use their CRM database to sell more properties.

The new website needed to be SEO friendly so that their content can be quickly indexed by the search engines and delivered to their customer’ search results effectively.

The Action Plan

Create a modern multi-agent website with an easy to work with CMS, CRM and IDX Integrations that will support ongoing content development, property management, search engine optimization, inherit and 3rd party lead-capture and sales funnel platforms, offer-driven mortgage calculators, and other self-qualifying client form submissions.

Host the site on fast (SSD) cloud servers with unrestricted cPanel access, and protect it with a double-layer virus/malware protection, and a 30-day redundancy off-site backup storage.

The Results

%

Increase in Online Visibility

%

increase in online leads

%

INCREASE IN PHONE CALLS